Context
The purpose of having an online portfolio is to create a strong online presence and to showcase your skills and work in an effective and efficient manner. An online portfolio is a great way to present yourself to potential clients and employers and can provide a quick snapshot of your capabilities. It also serves as a good platform to highlight your portfolio of works, allowing potential employers and clients to immediately view your capabilities and achievements.
Design challenge
The design challenge I formulated for myself was that I currently don't have a way to showcase my work and prove my growth as a media designer.
Target audience
The portfolio is aimed towards my university assesors showcasing the work I've done during the semester, and in the near future towards potential employers and clients.
Photography
I think it was important to showcase my photography skills in the portfolio alongside media products. I've always been interested in photography and I think it's a great way to show my creativity and skills.
Branding
A portfolio is so important, because it also acts as the branding of a media designer. I wanted to create a brand that was simple, clean but still with a bit of artistic flair in the way of using imagery and negative space.